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FOR IMMEDIATE RELEASE:
Contact:
Denny Hopkins
dhopkins@aholdusa.com

GIANT FOOD STORES TO OFFER UNIQUE WATER FLAVOR ENHANCERS

GIANT FOOD STORES TO OFFER UNIQUE WATER FLAVOR ENHANCERS Water Sensations makes water more enjoyable drink

Carlisle, PA

Health experts recommend that we drink at least eight glasses of water a day. But for many of us the taste of water is just plain boring. So what can you do? Now, Giant Food Stores is proud to offer consumers Water Sensations, a new product that blasts away the boredom of plain water and lets you add the flavor you want. Water Sensations is the first clear, liquid, natural flavor enhancer for water that adds delicious fruit flavors without adding calories, sugar, carbs, preservatives or caffeine.

Available in six flavors: peach, orange, strawberry/kiwi, grape, mixed berry and lemon. Water sensations comes in single serving, unique bottle-shaped, foil liqui-packs that pour easily into any bottle, glass or pitcher of water.

Water Sensations instantly disperses flavor into any water bottled, tap, filtered or sparkling. There is no stirring or shaking necessary. Water Sensations is sweetened with sucralose, the same ingredient found in Splenda. Its patent-pending packaging makes it perfect for the home or office, or as a convenient "to go" item to pack in your gym bag, lunch box, beach bag, briefcase or purse, so that you can have sensational tasting water any time, anywhere. In addition to water, Water Sensations can even be added it to plain yogurt and cottage cheese for delicious fruit flavor without adding any calories!

"We all know that water is crucial to maintaining your health and energy level," said Nina Riley, Founder and CEO of Water Sensations Inc. "Based on our research, however, the number one reason people don't drink enough water is that they find the taste of water boring compared to other less-healthy alternatives. This is why 75% of Americans are chronically dehydrated." "Water Sensations is also the perfect way to cut down on children's sugar intake," continued Riley. "Toss a bottle of water and a Water Sensations" liqui-pack in your kids' lunch box or sports bag, and they'll have a full- flavored drink without the empty calories."

Water Sensations can be found in all Giant Food Stores in the water aisle adjacent to plain bottled water. Water Sensations is an economical and healthy alternative to purchasing flavored bottled waters, soft drinks or juices. For additional information, consumers may visit the Water Sensations website at www.watersensations.com.

About Giant Food Stores Giant Food Stores, LLC, headquartered in Carlisle, PA is one of four retail-operating companies under Ahold USA, one of the leading supermarket operations in the US. Giant currently operates 101 stores as Giant Food Stores, 146 stores as Tops Markets and 21 stores as Martin's Food Markets. With nearly 37,000 associates Giant serves a six state market area. For more information about Giant Food Stores, visit the company's website at www.GiantFoodStores.com.

About Water Sensations Water Sensations is the first clear liquid flavor enhancer for water on the market, creating a revolutionary new product category. A natural flavored, clear liquid, Water Sensations adds sensational flavor to any type of water without adding calories, sugar, carbs, caffeine or preservatives. A new packaged goods company, Water Sensations Inc. headquartered in Southport, CT, developed the Water Sensations product line. The company's vision is to bring innovative products into emerging categories.

 
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